Established
in 1992 in Paris, M/M was set up by Amzalag and Augustyniak to create visuals in partnership with
other artists and designers. The started out by creating record sleeve designs
for musicians while gradually building up their reputation within the fashion
and art community. They have now built up an eclectic portfolio of work with
the likes of Vogue and high profile musicians such as Madonna and Bjork.
They
have predominantly worked within the fashion industry and strive to visually
translate the ideas behind the fashion. They find collaborating with other
creative individuals helps the flow of working.
“we
worked with a team of photographers called Inez van Lamsweerde and Vinoodh Matadin. It
was a pooling of knowledge; we influenced each other.”
Quote
taken from the article:
Interview: Get to know Mathias Augustyniak
of M/M (Paris), written by Eric Waroll.
 |
| Balenciaga autumn/winter 2002 invitation, photography by Inez van Lamsweerde & Vinoodh Matadin. |
The posters below were created in collaboration with Sarah Morris to promote Morris’s film “Los Angeles”. The typography has been created in such a way that it resembles blinds within a window. This co-insides with the central theme of the city within the film.
 |
| 01.Los Angeles, 2005, 4 color silkscreened paper, 120 x 176 cm |
 |
| 02.Robert Towne, 2007, 4 color silkscreened paper, 120 x 176 cm |
I
can see they have taken an image or still of the person whom is being quoted
(within the image to the right) and used that to make up the typeface displayed
upon the landscape.
In
regards to the image on the left they have taken another image from the city,
seemingly of a skyscraper’s windows – this further creates the illusion of
blinds – and duplicated this while using a filter to distinguish between the
two layers. The curtain blind look can give off a sense of wanting privacy in
such a big brother environment, in regards to the celebrities and the
paparazzi.
